Referral Exclusions on Google Analytics

Learn which referrals to exclude from your Google Analytics 4 properties and manage your traffic better.

Referral exclusions on Google Analytics 4 are a powerful tool that allows you to manage your website traffic more effectively. By excluding certain referrals, you can ensure that your analytics data is accurate and relevant. Here are the steps to exclude referrals on your Google Analytics properties:

Referral Exclusion List for Google Analytics 4

We have compiled a referral exclusion list for Shopify Google Analytics. To add the referrals, simply enter them one by one:

  • shop.app
  • paypal.com
  • klarna
  • clearpay
  • stripe.com
  • shopify.com
  • pay.google.com
  • afterpay
  • apay-us.amazon.com
  • payments-eu.amazon.com
  • checkout.sezzle.com
  • checkout.shopifycs.com
  • quickpay.net
  • payments.amazon.de
  • mobilepay.dk
  • payments.amazon.co.uk
  • and sfy-payments.molops.net
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