GA4 & Shopify Data Validation

Learn how to can check and validate your data to get accurate results on your Google Analytics 4 property.

GA4 & Shopify Data Validation

If you are reading this article, it means your Analyzify setup has been successfully completed. Congrats! Now the only thing you need to do is to check whether it works properly, and we will show you how you can easily validate your data on your own.

As a final note, it is good to mention again that the data never matches between Shopify and Google Analytics 100%. Some orders will be missing for a number of reasons (ad blockers, IOS changes, etc.). The normal matching rate is around 80%. However, there are also some solutions for making this rate better, like using server-side tracking.

Table Of Contents